Friday, April 21, 2017

Hard Ticketing and Soft Ticketing

A lot of people don’t know what the concept of hard ticketing and soft ticketing means. Music consumers just want to buy their ticket for a concert or a festival and be done with it. But, they don’t know that selling tickets for concert and festivals can be very different. It each has its own term and its own meaning in the industry. Let’s dive into hard ticketing and soft ticketing a little deeper and discover the difference and how they work.

What’s The Difference between Hard Ticketing and Soft Ticketing?

Let us start with soft ticketing. Soft ticketing simply means that the tickets that are being sold can’t go to one artist. In this case just think of your festival tickets. You might go to the festival for just one artist, but you don’t pay for just that one artist you want to see. So, while you’re enjoying your favourite artist, you might as well just make a whole day of it at the festival. Seems pretty good, right?

Hard ticketing is the opposite. This is when you go to the concert for just one artist. On these events there will be one main act on the bill. Ticket sales will most likely go back to the main act. But times are changing and you never know what kind of deals may be involved,.

Times are Changing

In the modern music industry, some managers are trying to get a percentage of the ticket sales on festivals for their headline acts. The way I see it, this is just simply too difficult to do. If everyone starts doing this, there won’t be much revenue left for the festival, and it may not continue next year.

These deals are being made more and more frequently in the festival scene and if you put the ticket sales on top of that, I don’t think the festivals are getting the best out of the deals.

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Read Full Article Here: https://www.helpforbands.co.uk/hard-ticketing-soft-ticketing/

Thursday, April 13, 2017

Studying Music at University – Advice from Music Graduates

If you are thinking about studying music at University, you need to make sure you are doing it for the right reasons, and making the correct choices for your career.

Choosing the Right Course

There are so many music related courses available how do you find the one that suits you?

There are many things to consider:

  • Which university has the right facilities?
  • Are you set on specialising in a specific area of music or do you want a broad and varied course in order to expand your knowledge?
  • Do you need / want hands on experience or do you need to brush up on your knowledge of theory?
  • Where do your personal interests and passions lie?
  • What transferrable skills will you gain from a course?

Making the Most of Studying Music at University

University gives you opportunities that you may not find anywhere else so make the most of it! Here’s some advice from people who have been through it and come out the other side.

“Make sure that the course gives some vocational experience towards what you want to do as a career.”

If I were to go back to university knowing what I know now I would… “have looked for a course with more elements of music business. This will be at the core of any career you go in to so it’s important to learn about.”


“Think about what skills you actually want to learn and whether these will help you do what you want to do after university. There’s no point going to university for the sake of it, really think about what you will get out of it. Also, if you do go, make the most of all the opportunities given to you. It’s the perfect time to start building up contacts in the industry.”

If I were to go back to university knowing what I know now I would… “have done more gigs in my spare time because I definitely had more time to do it while I was at university… not so much now I’m working full time!”


“Make the most of it and get involved in different activities/events. Find out if there are other opportunities available through your course too.

If I were to go back to university knowing what I know now I would… “try to spend more time focusing on creative / composition tasks.”


“JUST DO IT! There are so many areas of music for you to explore in a university, and many institutions offer you the opportunity to tailor the course according to your interests […] frequent the library and make use of any resources the university provides you with. Some universities might place a stronger emphasis on academic modules rather than performance, so it’s really important to do your research. Check out the department’s course structure on their websites before applying or email admissions tutors, they’re there to help!”


“Music courses usually house a lot of transferrable skills and knowledge, but you need to be dedicated to make the most of it. You need to be willing to stay late or spend weekends in the studio or travel out for a field recording. Don’t spend your whole time at university working on assignments. You may never have access to such a wide range of resources at your disposal ever again. Work with students to achieve personal goals and work on your own projects. Studios tend to be free at the start of the academic year or in the summertime, use this time to get comfortable using the equipment and make lots of stuff.”

If I were to go back to university knowing what I know now I would… “Work on assignments as soon as they were set and make the most of all the resources available.”


“Go for a really broad course and experience all different parts of the industry in your first year and then you can narrow it down on your second and third years. There are so many different types of jobs in the music industry and it will probably surprise you. Also take every opportunity you can get make sure you’re signed up to find out about any extra curricular activities you can do like helping with festivals etc. You need to start thinking about your CV now. Remember to work hard and party harder.”

If I were to go back to university knowing what I know now I would… “Drink and party less and study a bit more I imagine. My time keeping is much better than it used to be so I’d probably not leave my assignments to the last minute.”


“Try to find the balance between doing something you really want to do and are passionate about while also thinking about future prospects, after all this is costing you a lot of money. This will differ for everyone. Just make sure you are willing to pull your weight in order to get out what you put in.”

Your Dissertation/Final Project

Your dissertation or final project is what you work towards throughout your time at university. It also has a lot of control over your final grade, so what do you need to think about?

We cannot stress enough how important it is to be truly interested in the topic you choose. You are (hopefully) going to be spending a lot of time on this, so try to choose something that doesn’t feel like a chore. It is very likely that the end product will be a lot better too!

This is an opportunity to put everything you’ve learnt into practise. You have so much new knowledge that you can put to use in whatever way you like.

It’s a final chance to learn something new but with all the support of the university facilities and lecturers. Is there something you’ve always wanted to learn more about? Here’s your chance.

Do you have the choice been a practical and theoretical project? Which one suits you best and which one will help you get the most out of your topic?

Good Luck!

The post Studying Music at University – Advice from Music Graduates appeared first on Help For Bands.


Read Full Article Here: https://www.helpforbands.co.uk/studying-music-university-advice-music-graduates/

Friday, April 7, 2017

How to Build Your Own Network

Everybody knows that starting as an artist isn’t easy. The one thing that most new artists forget (or rather don’t know they should do), is to network. By networking you can create your own team. Here are some tips to build your own network or team.

Networking

The first step to a career in music, is networking. Go to networking events like Eurosonic or Midem or even SXSW. It does have a price tag on it. But, isn’t it worth it so that you can get so much more out of it?

Before you go to the event, try to make some appointments with people. If you don’t know how start by checking the event’s website. Events like Eurosonic, have a list of people that are going to be there. It’s easy to Google the names and see if they are the right person/company for you. Because there is nothing worse than being a metal artist and contacting someone that specialises in classical music.

Always be ready to hand over a business card. You never know who you’ll meet! Always have your music with you too. This way, whenever you have a meeting with someone, you can instantly show them what you’ve been working on. It’s easier than giving a CD and waiting for replies that will never come. These networking moments are perfect to build your career on. If they don’t like what you’re working on, ask them what needs work and show you’re ready to get some constructive feedback.

Connections

Another way of meeting people in the music industry, is looking at the liner notes on CD’s. There are always some useful names on it. Once you have a good list, try and contact them. It can be as easy as that!

Build Your Professional Team

First things first, you have to start with one person in your team – like a manager. In most cases, this can be a friend or family member. Be careful with adding someone of your family in the team, though. Sometimes family and money don’t mingle well.

Also, try to work out if the managers’ personality matches up with yours. You don’t want to be stuck on a contract with someone you can’t stand for the coming year or so. It seems bad to do this, but do you really want to be fighting all the time with your manager? They’re the ones who book your shows and get your money in. You don’t want to feel like you’re constantly fighting each other.

Before you say ‘yes’ to the first person with a great pitch, make sure you’ve checked a few things. Ask for references, check those references and ask a lot of questions.

Some questions you can ask are:

  • Do they have experience in the music industry?
  • Do they have clients that are in the same genre as you? If so, they are more likely to have existing contacts which could be useful to you.
  • Do they do the work themselves? Make sure you know who you’re paying to do the work so you don’t get left with any nasty surprises.
  • What is their fee? This is a normal question to ask in a meeting.
  • Do they have a written agreement? This can be very important further down the line, so make sure everything us written and agreed to before any work starts.

If you already have a team ready, great! You’re halfway there! If you are thinking about adding someone new to the team, ask the same questions above and ask your existing team what they think too. You’re a team after all and everybody needs to get on with each other before they form your professional career.

The post How to Build Your Own Network appeared first on Help For Bands.


Read Full Article Here: https://www.helpforbands.co.uk/build-your-own-network/