Wednesday, February 22, 2017

Advice for Lyricists: Part One – The Writing Process

Whether it’s writing your first ever song or simply finding inspiration to write the next, a lot of people would agree that it’s the starting that is most difficult. Thankfully, there are many places lyricists can find inspiration and many ways to use it. It’s all about finding your inspiration and making a start.

Literary Techniques

Exposing yourself to language in all of it’s forms whether it’s other lyrics, poetry or novels is important; it’s helpful and rewarding as a writer to expand your vocabulary and your skills. Learning new words or literary techniques can also help to inspire you to write something new.

Certain literary devices can be important for lyricists to know and utilise in their writing. They can affect how your lyrics scan and how the song flows.

For example:

  • Assonance:

Assonance takes place when two or more words close to each other have the same vowel sound e.g. “I must confess that in my quest I felt depressed and restless.” – Thin Lizzy

  • Internal rhyme:

As apposed to ‘end rhymes’, where the last word of a line rhymes with the last word of another line. Internal rhyme is when a word in the middle of the line rhymes with one at the end of a line. Half or slant rhymes are when the words almost rhyme but it is not a perfect rhyme. This often works well within songs because it means you are avoiding contrived and forced rhymes. It is worth making yourself familiar with the different types of rhymes and rhyme schemes considering songs can rely on them so heavily.

Lyricists can use some of the same devices that poets do. Therefore, even though the writing process is different, reading poetry can be useful in learning these techniques.

Wordplay and double meanings are other types of literary techniques that can add another layer to your lyrics. For example, Panic! at the Disco’s ‘Nicotine’ includes the line “Your love’s a f**king drag”, which is a double meaning due to the title (and theming) of the song. Creating these hidden meanings within metaphorical language can assist you to create a theme and a feeling for a song.

Themes

If you’re struggling to come up with ideas or lines for a song it may be useful to first think of a theme. It helps if this theme isn’t too vague (as ‘love’ is a very broad topic and probably wouldn’t get you very far). That said, it doesn’t need to be anything too fixed or literal, the theme can be an image, a word or just a sentence that sums up the meaning of the song.

Again, thinking about the feel of a song can be helpful too. For example, you may want your song to conjure up images of a nightclub (this is where connotation comes in!) You could create a spider diagram (even if it’s a mental one) of relevant words and this may eventually turn into full lines. At this point the lines you come up with don’t need to be particularly poetic; just note down what you want to say in plain language and you can make it sound better later!

You can base metaphorical language around this theme (as mentioned earlier with the Panic! at the Disco song). Or you can just use these ideas as reference so that you don’t stray too far from your original meaning when writing. Having a strong theme can help the audience empathise and can make an overall more powerful song.

If you are a visual person you may want to create a mood board instead of, or alongside, your theme. Visuals and aesthetics can help to stimulate and inspire you to come up with new ideas for the feel or content of your song.

Becoming Analytical

We often do this by accident but as well as simply listening to or reading other work it can help to start analysing this work. You may find this comes quite naturally or you may need to work at it. however as somebody who is interested in writing themselves you will probably find it quite easy to analyse other people’s work.

This will also help you develop your own sense of style within your lyrics. Try to work out why you do or don’t like certain lyrics.

This can also be applied to the music, down to specific techniques used or just the feel of the song. Try to work out how they’ve created this.

Just Press Record

If you aren’t sure where to start or you’re stuck in a rut don’t underestimate your subconscious! It’s amazing what you can come up with on the fly so just press record and start singing.

It may feel uncomfortable for a start and sure, some of it won’t make sense but you may come up with a line totally by accident that you end up using. It’s amazing what you can come up with on the fly!

Setting Goals

Another helpful method is to set yourself ‘songwriting tasks’ – come up with a topic for each week or month and write about that. It doesn’t need to be perfect, it’s just a way of getting you writing if you perhaps haven’t for a while or have never seriously started.

You could get somebody else to come up with these themes or topics if you need more incentive. This is also a good way of writing about something different and pushing yourself out of your comfort zone.

Similarly, there is a method called the Seinfeld Strategy, in which the idea is basically to write everyday. You can make yourself a small goal to reach everyday (e.g. write for 15 minutes a day) and every time you do it cross it off. The point isn’t to reach a certain achievement but simply not to break the chain, this builds habit.

A lot of people may think that planning a song is blasphemy; that it destroys the art of it, that things should just happen. But let’s be real, writing is writing and sometimes it doesn’t ‘just happen’ as much as you would like it to. A novelist wouldn’t write a book without planning, why should lyricists be any different? Of course some of it will come to you when you’re in the shower or in bed (it’s never at a good time is it?) but some parts may need to be planned, and that’s okay! This plan can be based around your mood board and/or your theme. It doesn’t have to be solid and you can stray from it and change it as much as you want.

You Gotta Start Somewhere

Finally, the big take away is to just get writing. Try not to let perfectionism or judgement get in the way. You don’t have to write a masterpiece every time you sit down. Practise makes perfect, even if that practise doesn’t amount to a full song each time. If you’re passionate about it keep going! You’ve got to start somewhere. Most, if not all, artists do not start out being brilliant lyricists.

The post Advice for Lyricists: Part One – The Writing Process appeared first on Help For Bands.


Read Full Article Here: https://www.helpforbands.co.uk/advice-lyricists-writing-process/

Monday, February 13, 2017

Get your Own Merchandise

Merchandise usually comes as an afterthought to people embarking on the journey of their music careers, but it’s a major revenue stream for many musicians and labels. Merchandise isn’t just a means to make money. It’s how your fans connect with you as an artist and as a brand, show their support and capture memories. Having merchandise allows people to express who they show they are part of your journey

Setting up your own line of merchandise doesn’t have to be complicated and you don’t have to do it alone. You just need the right partners to help you deliver on this aspect of your music business. Before you start, you need to know the five steps to building your line. We’ll walk you through these below.

1. Get your Merchandise Designs Made

Kanye West managed to sell plain white Egyptian cotton T-shirts at $120 a piece, but most artist merchandise needs a little bit of decoration to entice people to buy.

You need to create artwork that captures your values, the emotions you create, your beliefs; your brand, and it needs to connect with your fans on an emotional level. Not to mention your artwork has to be visually appealing and your fans have to be proud to wear it.

Think about what you want done before approaching an artist or designer to create your artwork. The more you can tell your designer about yourself, the better equipped they will be to create merchandise that you will be proud to sell and that your fans will actually want to buy.

2. Decide Which Products you Want to Sell

Once your artwork is complete and you’re satisfied, the next step is to choose which products to sell. Bare in mind, not all products are made the same. There are standard T-shirts and there are premium T-shirts for example.

Every category of products from T-shirts, sweaters and hoodies right through to varsity jackets, backpacks and beanie hats will have various manufacturers and product ranges within them and it’s your job to decide which ones you want to use. Consider the following when deciding:

  • Quality of T-shirt; Standard or premium?
  • Is the garment easy to re-label?
  • How much does it cost?
  • Does it fit nicely? Will your fans want to wear it?
  • What does the fabric feel like and what is it made of?

These decisions will affect production costs which will impact your retail price. Don’t get me wrong, Beyoncé can sell her merchandise on a cheap Gildan Softstyle T-shirt for £35.00, but she’s Beyoncé. We have to be practical here and choose a product that looks and feels the way you need it to in order for you to feel comfortable selling it at the price you’re asking for.

3. Get your Samples or Mockups Made

Now your designs are made and your products are selected you need to be able to show people what the product will look like. There are two ways you can do this.

Get Mockups Made

This is a more cost effective way of showing people how your products will look. You can put the mockups on your website and use them to promote on social media. We can also provide you with images to produce your own mockups on. Just ask for access to our Google drive.

Get Physical Samples Made

Having a physical item that you can take photos of and promote on your social media channels and at your gigs may be a little more costly, but it’s certainly much more effective at getting people to trust and buy your products. Now they can feel the garments before making a purchase. People won’t buy a product from you if they can’t see it – unless maybe you’re Beyoncé.

4. Set Up your Sales Channels

Once you’ve created your products, you need a way for your customers to buy them.

A sales channel is simply a way of bringing products or services to market to make them available for purchase.

E-Commerce Website

Selling online is essential if you want to reach more customers than you could offline. Get an e-commerce website built so that your customers can buy your products online. Research on the range of e-commerce platforms available and choose the right one for you. See suggestions:

  • Squarespace
  • Shopify
  • Prestashop
  • Etsy
  • Big Commerce
  • Woo Commerce
  • Wix
  • BigCartel

Selling Merchandise at Gigs

If you have a gig and you have a chance to take some of your merchandise with you, then do it. This is a chance for you to connect with your customers, talk to them, sign copies of your EP, take photos with them and make it a memorable experience.

If you can’t get a table, then wear your own merchandise. Bring a duffle bag or two and sell your merchandise to people straight out of the bag. After you’ve delivered your performance, people will want to become a part of your brand and your story. Don’t deprive them of this. Not everyone will have cash, so be prepared and get a portable card reader. We recommend the iZettle.

5. Production & Fulfilment

You will need a means by which to produce and distribute your products so that your customers will receive them. There are a few ways to approach this depending on your circumstance.

Print-on-Demand

You can sell your products online without having to get them made in bulk and keep inventory and still earn a profit on your sales. You sell the product first and then we print and ship it to your customer on your behalf with you lifting a finger. It’s a good way to get started on a low budget and test out which of your products are most popular. Learn more about print on demand here.

Bulk Ordering

Ordering in bulk is higher risk due to more cash being spent upfront, but will give you a higher profit margin. If you have a growing fan base and you’re selling regularly, this may be the route for you. Paying £5.00 per T-Shirt and selling them at £20.00 will give you pretty good margins with a relatively low breakeven point. It’s a good idea to learn about the different printing methods as well, which you can do here.

You can choose to keep your products yourself and ship them to your customers manually, but may consider outsourcing to a fulfilment centre when your operation grows.

So now you have everything ready, why not get started?

It can take a while to get everything prepared to start selling your merchandise, but once you’ve reached that stage then you’ve crossed a real milestone. Having the right guidance during the process is essential, and that’s why we’re here to help and offer our expertise.

We believe you should be able to earn a living from your craft and want to help you do that, so get in touch and let us know what we can do for you.

Get in touch with us at info@wearyourheartout.co.uk or give us a call on 0116 350 0321.

Happy merching!


Written by Kieza Silveira De Sousa from Wear Your Heart Out

The post Get your Own Merchandise appeared first on Help For Bands.


Read Full Article Here: http://www.helpforbands.co.uk/get-your-own-merchandise/

Friday, February 3, 2017

Martin Taylor Gear Review

Martin Taylor is an accomplished fingerstyle guitar player who’s won awards, fans, and even been made a Member of the Order of the British Empire in his native England for his contributions to guitar jazz.

If you want to check out some key Martin Taylor tunes, try “Bernie’s Tune“, or “Georgia On My Mind“.

His playing is impeccable, with roots in gypsy jazz (think Django Reinhardt) as well as traditional jazz.

He’s played with well-known folks like Stéphane Grappelli and Tommy Emmanuel (Martin and TE even have a popular guitar duet album out:  “The Colonel and the Governer”).

Martin Taylor is interesting to for a few reasons.

  • First, his popularity has been somewhat off the American radar, so it’s like finding a “new player” (though I’m well aware he’s been doing great stuff for a long while).
  • Second, his playing style spans several interests of mine – jazz, acoustic, fingerstyle, and solo arrangements.
  • Third, he seems to work as hard on composition as he does on technique or improvisation.

He also has a great teaching series available at ArtistWorks.com where he gives a thorough insider’s view of his brand of fingerstyle jazz.

So, now for the gear review.  What does Martin Taylor actually play?  It’s a simple list, here it is.

Martin Taylor Gear

AER Alpha-Plus 50W

AER Alpha Amplifier – AER amps are awesome for acoustic and jazz.  They’re transparent, powerful, and clear.  A lot of great acoustic players use some flavor of an AER amp.

AER Amp details >>

 

Elixir Strings Electric Guitar Strings

Elixir .012s – Elixir strings have become popular because they last a long time and retain their tone.  They accomplish this by coating the string to protect it from the rust and degradation that comes from the oils in your fingers.

Elixir .012 details >>

Martin Taylor has mentioned using a couple types of picks:

 

dawg_pick

David Grisman Dawg Mandolin Picks – The key to this pick is that it’s shorter, giving a blunter corner to pick with.  This is actually a great fit for me personally since I usually will take a full size guitar pick and turn it 3/4 so that I’m playing with a blunt corner.

“Dawg” Pick details >>

 

Primetone Dunlop Pick

Jim Dunlop Sculpted Plectra Primetone 1.5mm Mandolin Picks – Again, these picks have equally angled corners providing a slightly more blunted playing edge.

Primtone Pick details >>

There are several guitars that are significant for Martin Taylor’s playing:

Vanden Artistry

Martin Taylor Artistry’ Archtop – This is Taylor’s collaboration with UK-based Vanden guitars to make a personal “holy grail” guitar.  Key to the guitar is also the Fishman pickups.

Artistry Archtop details >>

 

yamaha-aex1500-134128

Yamaha AEX1500 – Taylor endorsed this Yamaha archtop in the 90’s.

AEX1500 details >>

 

Peerless Guitars Martin Taylor

 

Peerless Martin Taylor Maestro – More recently, Taylor has endorsed this archtop from Peerless Guitars, a beautifully made guitar emphasizing natural resonance and a more authentic tone.

Maestro details >>

Martin 000-45 – Taylor also owns (and apparently cherishes) a Martin 000-45 acoustic guitar.  This guitar is truly amazing, going for prices in the $80k – $100k range.  Crazy.  Just google it.

 

200x200-Free-Samples-Martin

 


Further Reading

http://martintaylor.com/  (really well done site)

http://www.guitarplayer.com/artists/1013/martin-taylor/16892

http://www.musicradar.com/news/guitars/martin-taylor-on-his-favourite-guitars-and-onstage-nightmares-627790

https://www.vintageguitar.com/3218/martin-taylor-m-b-e/

http://www.premierguitar.com/articles/Martin_Taylor_Beyond_Solo_Guitar

https://en.wikipedia.org/wiki/Martin_Taylor_(guitarist)

The post Martin Taylor Gear Review appeared first on The Guitar Journal.

How to Organise a Music Festival

Organising a music festival can be stressful and there can be many factors which are beyond your control. But there are also many top tips on how to build and organise a music festival.

Work With the Right People

Find people who are really interested in what you are doing and are willing to be hands-on. Then split up the responsibilities and make sure everyone is clear on what they need to do. Organising a music festival doesn’t just come down to the organisers though. You need to think about people who are skilled in other key areas. This includes music, production, bar, marketing etc. try to spread out the world as much as possible, many people may be working as unpaid volunteers so it is important to make sure everyone is 100% committed.

Have a Strong Vision

Festivals are crowded marketplace so make sure you know what you stand for and what makes you different. Will you be a “Fun, Family-Friendly, Feel-good Festival” or will you be the opposite. Define who you are before hand to help you make decisions about what to include.

Get Some Investment

Unless you’re able to pay for everything yourself, the best way to get started is to persuade one or two people to believe in your vision and lend you a few thousand £. Even on a shoestring budget, you’ll probably break even in year 3 and start paying them back in year 5.

Think About Becoming a Company

Putting on a smaller festival for friends is a great way to start, but as soon as you start collecting ticket money from the public everything changes. You’ll need to think about setting up a company and completing your end of year accounts. The gov.uk website is a great resource.

Have a Great Relationship with your Venue/s

Noise complaints, damaged access roads or lack of a proper licence could be enough to close you down. Make sure you take the time to get to know your venue’s management personally. Manage their expectations from day 1. Don’t be afraid to ask early on about noise, access, traffic, litter etc. it will benefit you both in the long run. Whatever is agreed, make sure you seal the deal with a written agreement!

Don’t Do it All Yourself

Trying to do everything yourself seems like a good idea, but that can be time-consuming and stressful. i.e. Day professional to take care of your recycling or you’ll probably find yourself feeding thousands of cans into your local recycling bank. Not my idea of fun!

Take Time to Enjoy it

Until you reach a point where you can turn your music festival into a profitable business this is going to be your most time-consuming year-round hobby.  Make sure you give yourself time at your event to stand back, and enjoy / appreciate the fact that you’re doing what you love and you’ve pulled it off.

Nothing beats the feeling of standing back and seeing a festival full of people having fun and thinking “we did that”.

The post How to Organise a Music Festival appeared first on Help For Bands.


Read Full Article Here: http://www.helpforbands.co.uk/organise-music-festival/